Monday, December 22, 2008

Things to avoid if you want to Increase Online Traffic

When it comes to building your website to increase online traffic, there are numerous strategies and ways to bring more visitors to your site. However, there are some things you should specifically avoid when you’re trying to increase online traffic.

The first is bad navigation. If you use a lot of flash or java navigation, you may find that your site simply won’t work with some versions of some internet browsers. This prevents visitors from using your site’s navigation at all, and they will most likely simply visit another site and never return to yours. Bad navigation can also frustrate people who are visiting your site, sending them running. Finally, if you want to increase online traffic, you want search engines to rank your site high on their list of results. However, search engines can’t read anything that’s encoded in a java or flash menu, so relying to heavily on either can cost you.

Another thing to avoid relying too heavily on is images. Just like flash and java menus, search engines can’t read any text inside an image. By adding alt text to the image, you can somewhat get around this, but still, it’s a good idea to not use images that much. Some websites only use their company name in a big banner-this is very bad and can lead to your site being ranked lower on website searches.

Speaking of search engines, many people do search engine optimization on their site with the hope that it will increase online traffic. However, some people take SEO too far and write their website text only for search engines. When people read the website, the text sounds very unnatural, stiff, and is often uninformative. This turns people off and, while it might get more people to your website, they probably won’t stay very long.
Robert Wigle is a traffic expert. If you want to increase your website traffic
visit his site at: http://www.10DollarTrafficSecret.com

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